How to Change Your Substack Profile Color
Hint. You Don't Need to Be a Bestseller Anymore.
I want to preface this post with the fact that I have been searching for way to customize my profile color this since they initially launched this feature a few months back but…
It has notoriously ONLY been available for people who have hundreds of paying subscribers…
I am obsessed with color psychology, and if you take cultivating top tier digital spaces + authentic self-expression seriously then, you may like it here welcome aboard.
You’ve probably seen a handful of these.

There has been no official update about the sneaky release of this ability being given to non-bestsellers.
Even if you ask substack’s official support chat bot it will tell you—
this feature is not for you, you peasant non-bestseller
On this platform where self-expression is everything, the custom branding feels like a MUST to me, to visually distinguish yourself from the sea of orange/gray.
After searching multiple dozens of profiles. I found a handful of outliers that weren’t bestsellers, yet they still had the profile color so I found hope.
What they all had in common was that they had these new flower badges that you now get when you grab a paid subscription to ANYONE’s publication.
Yes… pay to play sucks but if there is that one person you’ve been wanting to show your appreciation to for their writing this is a great opportunity to do so.
For me that would have been but my mans is ADAMANT about not monetizing on substack and will die on that hill so… ¯\_(ツ)_/¯
I gave mine to Ed at because it was only $5 a week and his posts have been super helpful to me over the past two years staying on top of the latest knowledge management tools.
I’ve recently switched over to Tana after being a loyal Workflowy user over the past two years, I just needed something a bit more scaleable and neat.
I suggest you support your favorite writer on here but if you are on a budget and you don’t want to be paying $5-80/mo. I may have a solution for ya.
My pub is only $33/yr which comes down to only $2.78/mo so if you want a more affordable way to get your own custom profile colors. You can grab my yearly plan.
There’s a bunch of other community bonuses coming like live workshops, challenges, and threads you’ll get access to by becoming a member.
This would greatly support my MASSIVE Ego’s dream of becoming a substack best-seller as well as my efforts in building The Collective Impact Network ㊥
I have a slight obsession with verification badges & authority hacking
Thanks for being here.
— Dan ㊥








Thanks, Dan.
I might not die on that hill, but for now, it's just not worth it!